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Find the perfect cut

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Ready for some insider secrets?
Buying a diamond is something most people rarely do – which means people often overpay for less-than-ideal diamonds. Eliminate this risk with a free consultation from a diamond expert.
The 4Cs aren’t “cut in stone” – the importance of each “C” varies significantly based on the shape of the diamond. Plus, other aspects like table and depth can matter just as much, if not more.
All jewelry retailers work with the same few diamond mines and wholesalers. So why do you pay more for diamonds from certain retailers? They drastically mark-up prices. We don’t.