Ski Expert Jarl Berg
Living the dream!
  • Jarl Berg

    Well, hey there! I am Jarl and I live/grew up in Eugene, Oregon. I started skiing at one of our local hills around the age of 4(so about 44 years ago) and started on nordic gear as my feet were too small for alpine boots at the time. I skied off and on until I hit my teen years when I pretty much lived on the ski bus every weekend and where my deep love for sliding on snow was born. Personally, I am a father and a husband who thankfully has a family that loves skiing nearly as much as I do. You will find us in RV row each weekend at our local hill or traveling around our state finding new areas, new runs, and new beers by the fire pit at the lodge.

    My grandfather started a ski shop in 1955 and I spent 17 years of my life working there myself but learned that I loved skiing too much to be stuck in a building 6-7 days a week all winter..in the words of the great Warren Miller “Freedom is located somewhere outside the box.”. Throughout my teen years, I went to many ski demos and still go to them each year while also helping put many on myself. Born and raised on Alpine gear, learned to telemark ski in 1992(ran a telemark festival/demo for 13 years) and forced myself to learn how to snowboard somewhere in the middle of all that and found out that was a pretty fun way to slide on snow as well. I sit on the board of Ski Oregon, sat on the board of a local ski manufacturer for a couple of years, and have helped build a ski factory at our local hill in the last couple of years. Also a fun fact, I am a proud member of the Sons of Norway lodge and the Vice President of our local Free Bikes 4 Kidz chapter.

    I really look forward to helping you find the best gear for you so that you have the best chance of loving the feeling of sliding on snow that I have. There is nothing better than the look on someone's face when they find the right gear that gives them the perfect turn on their favorite run… honestly, nothing. I love questions, I love hearing your story, I love hearing your concerns and I promise you, I am not clairvoyant so the more you can tell me, the better I can help you get what you need. Thanks for letting me virtually hold your hand through this process, you will be glad you did.

    Think Snow!

    58 reviews averaging 5.0 stars
    Currently offline
    CategorySki Expert
    Customers helped866
    Favorite spotHoodoo, Oregon
    Favorite brandsVolkl/Nordica/Salomon
    Favorite terrainTrees
    Home townEugene, Oregon
    Favorite beerNinkasi Ground Control
    My QualificationLifetime in the ski industry
    4.97 / 5 stars
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    Ski Expert Jarl Berg
    Expert: Jarl Berg
    Reviewer: Adam
    Adam's experience with Jarl
    Jarl is an expert skier so I knew I could trust his knowledge on current ski products. But not only that, he was able to work within my price range and still get me an awesome set of boots. A big thanks to Jarl for following up with my questions so quickly and making the shopping process much easier!
    Verified Review | Submitted on Jul 29, 2022
    Ski Expert Jarl Berg
    Expert: Jarl Berg
    Reviewer: Bobby S
    Bobby S's experience with Jarl
    Jarl was great to work with and made the process super easy! I've been skiing for over 20 years but have never paid much attention to the gear so I felt super lost trying to look on my own. The initial questionnaire was easy to do and then Jarl made sure to keep a good conversation going to truly understand my needs and my budget. Once I started chatting with him it felt like I was chatting with a friend who was just helping me out, and not sales rep who wanted me buy a ton of junk. I would definitely recommend Curated and Jarl to anyone looking and will use them again in the future!
    Verified Review | Submitted on Mar 16, 2022
    Ski Expert Jarl Berg
    Expert: Jarl Berg
    Reviewer: Sean
    Jarl's expert recommendations untie Sean's Gordian Knot of oafish ignorance!
    I actually had to leave to pick up my daughter right after Jarl and I got started. But he still came up with some cool recommendations that he emailed me soon after our conversation.
    Verified Review | Submitted on Jun 2, 2022
    Ski Expert Jarl Berg
    Expert: Jarl Berg
    Reviewer: Scott
    Jarl was greater than great - really
    Jarl was very helpful not just providing basic service but really understanding me as a skier and as a consumer. He answered all ny questions directly and let me go and do my own research - not pressing me (too much) and even though I might have gotten a better price elsewhere Jarl was so good I had to buy from Jarl (and Curated). He did his best to get me the best price he could. I appreciate the ability to give him a tip. I only gave him $25 ONLY because that's all I can afford. However, I would have given him $100 if I could afford it. Curated should give him that much or more. Also, I am interested in the technology you use at Curated because it was good. I felt connected and received a few updates during the time, which was good, and I did not feel pressed in any way. Good system well used.
    Verified Review | Submitted on Jan 18, 2022
    Ski Expert Jarl Berg
    Expert: Jarl Berg
    Reviewer: Cassandra
    Cassandra's experience with Jarl
    Jarl was extremely helpful and knowledgeable. I told him what kind of terrain I ski, my skill level and years of experience and he paired me with a ski to fit. Excited to try them out.
    Verified Review | Submitted on Oct 3, 2022
    Ski Expert Jarl Berg
    Expert: Jarl Berg
    Reviewer: Jason
    Jarl was amazing
    I told him what I wanted and my background and he totally hooked me up! No waiting, no games, totally transparent. Such a huge fan of the process!!
    Verified Review | Submitted on Nov 4, 2022
    Ski Expert Jarl Berg
    Expert: Jarl Berg
    Reviewer: Michael M
    Michael M's experience with Jarl
    Jarl has been consistent for the last two years and communicating with me and helping. Really, it was his help that helped me pull the trigger.
    Verified Review | Submitted on Nov 4, 2022
    Ski Expert Jarl Berg
    Expert: Jarl Berg
    Reviewer: Marley
    Marley's experience with Jarl
    Jarl was super helpful in helping me decide what skis to get. Plus, he even priced matched for me so that my purchase was more affordable. I highly recommend Jarl!
    Verified Review | Submitted on Sep 1, 2022
    Ski Expert Jarl Berg
    Expert: Jarl Berg
    Reviewer: Bridget
    Jarl is great!
    I decided to purchase my first ski set but had no idea where to start. Jarl made it really easy understanding the differences in some of the choices he gave me without me feeling overwhelmed which is a plus for me!
    Verified Review | Submitted on Jan 1, 2022
    Ski Expert Jarl Berg
    Expert: Jarl Berg
    Reviewer: Joey
    Jarl was awesome
    Jarl knows his stuff and helped with all of our questions. Thanks again.
    Verified Review | Submitted on Nov 24, 2022
    Jarl Berg
    5.0 from 58 reviews
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